National Seniors Council (NSC)
The National Seniors Council (NSC) was established in 2007 and engages with seniors, stakeholders and experts to provide advice to the Government of Canada on current and emerging issues and opportunities related to the health, well-being and quality of life of seniors. The NCS reports to the Minister of Labour and Seniors and the Minister of Health. The National Seniors Council provides advice to the Federal Government on issues that matter to seniors. National Seniors Council members are 12m including the Chairperson and are nominated based on their expertise and experience related to seniors' issues. Their appointment ranges from 1 to 3 years. The National Seniors Council is currently focusing on examining measures to further support Canadians who wish to age at home. The National Seniors Council produces publications and reports based on its work priorities. Part of the NSC is to find way to counter ageism. For example, as part of its 2018 to 2021 work plan, the National Seniors Council explored ways to counteract ageism. The Government has asked the NSC to examine how older adults and ageing are depicted through a review of the literature as well as in media.
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https://www.canada.ca/en/national-seniors-council.html
Policy Themes
Policy Instruments
Government Levels
Keywords
Ageism
Discrimination
Media
Positive images of ageing